Jeff Bezos would have called Amazon ‘ruthless’, but then someone said that sounded scary – he’s since built a business empire that knows no bounds
Back in 1994, Jeff Bezos almost cold Amazon something completely different – “relentless.” What happened: Bezos loved the name so much that he even registered relentless.com (go ahead, type that into your browser – it still redirects to Amazon today). But here’s the thing – his friends weren’t exactly thrilled with the name. They thought … Read more